The alternative Brexit vote
We conducted a referendum in corner shops.
In the lead upto the Brexit Referendum, immigrants were the subject of intense debate - a lot of it negative. Their fate was to be decided by the Referendum. However, they themselves had no voice and no vote.
We helped Lebara, a popular brand amongst immigrants, turn local shops into polling booths in this socially-led campaign. They voted on whether they wanted to leave or remain.
The campaign recieved 3.5 million impressions online and Lebara was invited to discuss the issue on The Morning Show on BBC.